Alkoupon

Overview

Redesigned the core e-commerce coupon aggregation platform to simplify the user journey and integrate AI-driven personalized recommendations.

Process

Conducted extensive user research to identify friction points in the checkout process. Iterated through rapid wireframing and prototyping, testing with real users. Leveraged AI to build a dynamic recommendation engine.

Solution

A streamlined, modern web experience that intuitively guides users to the best deals. The AI integration increased user engagement and conversion rates significantly.

• Increased conversion rate by 25%
• Reduced bounce rate
• Successfully integrated AI recommendation engine